This is a question I have to frequently answer either by e-mail or over the phone. When retrenching a staff member or members, people in the Human Resources department like to offer the person or persons involved various supports to help them secure another job. This is also aimed at protecting the company’s reputation, both internally and externally.
The Benefits of Outplacement Support
Providing outplacement support presents a more human and caring side of the company, and to the remaining employees, it shows that the company is going to great lengths to help the retrenched staff. This lessens the inevitable blow to staff morale that accompanies retrenchment.
To the outside world – customers, clients, suppliers, the media, etc – a company that provides outplacement support is viewed as less mercenary and penny-pinching. Even when people don’t fully understand the need for the retrenchment, by providing outplacement support they perceive the company in a more positive light.
Of course there are huge benefits to the retrenched staff from outplacement support, and as stated in a previous article, it helps their self-esteem as well as places them in the best possible position to secure another job.
So what is involved in outplacement support?
Career Choice and Planning Programme
There are generally two programmes involved. The first, which we in Sandbox Advisors call ‘Career Choice and Planning’, is focused on providing the individual with a clearer understanding of their career goals; the options or choices they have; the constraints they face; their skills and strengths; their work values and motivations; their core interests, particularly those related to work or career; and their personality type and how it affects their career and job search.
This ‘Career Choice and Planning’ programme not only leads the individual to a better understanding of themselves, but helps them identify ideal industries and careers to focus their job search on. In doing so, it broadens the scope of their job search and widens out the variety of jobs they are willing to pursue. In short, it increases their options.
The process also uncovers vital inputs for crafting a new, impactful resume, cover letters, and online profiles such as LinkedIn. The increased self-knowledge also helps prepare them for job interviews and salary negotiation.
The steps involved in the ‘Career Choice and Planning’ programme includes psychometric inventories or personality assessments – the Myer Briggs Type Indicator (MBTI) and the Strong Interests Inventory (SII); the completion of a set of self-assessment exercises to uncover achievements, skills and strengths; work values elicitation; and the unearthing of deep aspirations about work and career.
Transition and Job Search
The second programme, which we call ‘Transition and Job Search’, focuses on getting interviews and converting them into a job offer.
Resume, Cover Letter and LinkedIn Profile
The starting point of this programme is the crafting of an impactful resume, cover letter and LinkedIn profile – these are the tools used to secure interviews. To create these impactful instruments, the individual has to complete a workbook that compiles and assembles information in particular formats – they are provided with a guidebook and supporting materials to help them. Their career advisor then uses this to craft an impactful resume and profile.
The Job Search
Once the individual has a new resume, cover letter and LinkedIn profile, they are ready for the job search part of the programme. Their career advisor helps them develop a three-pronged job search strategy focused on the three approaches to job searching – job boards, employment agencies or recruiters, and networking. Using a guidebook and directed by their career advisor, the individual produces a personalised strategy for their job search. This, and the use of the tools discussed above, will attract more interview calls.
Preparing for Interview
The interview preparation part of the programme involves two workbooks. One is focused on presenting the individual’s career achievements and key strengths in an impactful, structured manner – this also provides a structure for answering unexpected questions. The second workbook is focused on answering interview questions, and in particular, focuses on commonly asked and expected interview questions specific to the individual’s job target. When the ‘content’ for interviews is prepared, then there is practice in the ‘techniques’ of successful interviewing, including a mock interview and how to be proactive during interviews. Building and presenting confidence and poise during interviews is also practiced.
When the preparation stages described above are completed, we provide ongoing support to the individual for a period of two months. This involves tracking their job search activities and providing advice on how they should tweak their approach if necessary. The individual is also provided with guidance for ongoing needs, such as tips for upcoming interviews and dealing with various job search situations. This support ensures that they ingrain all the best practices for a good job search and that they execute a speedy and effective job search.