- Nigel Nolan
Make Networking an Integral Part of Your Job Search
Be ‘strategic’ when networking
Using Job Boards
Some people rely only on job boards when searching for a new job, but using job boards has a low success rate. They also involve the greatest competition – there are thousands of others using the same job boards and many of them are looking for a job similar to the one you are searching for.
Using Employment Agencies and Recruiters
Others use employment agencies where recruiters try to match suitable candidates to a job that a company asked them to fill – the recruiter gets paid by the hiring company when the position is filled. So the recruiter searches their own database for suitable candidates – this database is of people who have contacted that employment agency in search of a job. If that doesn’t produce a few candidates, the recruiter will look for more by advertising the position on job boards (where the competition for jobs is severe), and also by searching relevant LinkedIn profiles.
Of course, many job hunters use both approaches, and that increases their chances of success. However, in job searching, many jobs are actually filled through word-of-mouth where a hiring manager asks their contacts if they know of a suitable candidate. If they don’t know of someone, they will ask their own contacts, and so on. This is called networking.
Many Jobs Are Filled Through Networking
Networking is how many jobs in Singapore are filled. It also happens online, especially through LinkedIn, where a hiring manager asks their ‘contacts’ (i.e. all those they have connected with on LinkedIn or Twitter or other social media sites) if they know of someone who might be suitable for a vacant position they have. The process also works in the opposite direction where job seekers ask their contacts for help in their job search.
However, many people don’t know how to network – they merely connect with a wide range of people and end up with lots of ‘connections’ that they either don’t follow through with or are of no use to them in their job search. Knowing many people who are interested in flying drones won’t link you up with a hiring manager who is looking for a marketing executive – except by coincidence of course!
To use networking productively, whether it be face-to-face or online networking, it must be done strategically – in other words, it requires a specific purpose and a plan to achieve it. Obviously the ‘purpose’ is to find a suitable job, and the plan should involve identifying all those people who are in a position to offer you the kind of job you are looking for. That is the starting point – identifying people who might have the type of job you are looking for. Then you need to identify where these people ‘hang out’ – what forums are they members of or what association meetings do they attend? These are the places a job hunter needs to ‘hang out’ also.
This can be brought a stage further by identifying the people who know or are connected to the people who can hire you for your targeted job. Where do they ‘hang out’? This is where the job hunter needs to spend their time networking. There is no point in meeting lots of nice or interesting people when networking if they are not in a position to help you in your job search. The time to meet interesting people is when you have a job, but when you are in job search mode, you must be ‘strategic’ in your networking – look for and connect with those who can help you.